While the all-new B-MAX will be introduced to the automotive world at the 2012 Geneva Motor Show on March 6, its actual world premiere will take place at a very different event at the end of this month.
Ford revealed today that the company's executive chairman Bill Ford will unveil the sub-compact MPV on February 27 at the 2012 Mobile World Congress, in Barcelona, Spain.
The Blue Oval notes that it is the first automaker ever to present a new car at the leading mobile industry event, and all for good reason – or so it claims – as the B-MAX will debut feature several mobile technologies.
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